P1 Sommerfest Shooting

The P1 Sommerfest is a local happening in Munich where the who is who is invited. It is a big event with a lot of specials to create an outstanding experiance. The theme of 2019 was SPACE ODDITY or like David Bowie said

“Ground Control to Major Tom. Commencing countdown, engines on. Check ignition and may God’s love be with you”

Together with the markecting department we created the visual look of the P1 Sommerfest. Simon Gerber, a renown DJ aka „dertypmitdembart“ and as well part of the marketing department knew our previous concepts. We adapted the concept of the led triangle tunnel. Therefor our models were the barkeeper of the p1 nightclub. On the other hand we also used dom perignon bottles as models as well. Beside the fotoshooting, a video / visual shooting was part of the campagne. Main purpose of the visual atraction towards the event was the ability for the barkeeper to use their pictures as facebook profile pictures. It increased the reach of the campagne. Not only facebook where used as a communication medium but also instagram.